Terms of Service
CLIENT ACQUISITION SYSTEM (CAS) – TERMS OF SERVICE
These Terms of Service (“Agreement”) govern your use of the Client Acquisition System (“CAS”, “Service”, “we”, “us”, or “our”), operated by:
DSA Capital Ltd
Company Registration Number: 06327089
By purchasing or using this Service, you (“Client”, “you”) agree to the following terms.
1. SERVICE OVERVIEW
CAS is a done-for-you outreach and client acquisition service which may include:
Lead generation via platforms such as LinkedIn and/or Facebook
Messaging and outreach campaigns
AI-assisted conversation handling
Strategy guidance and optimisation
Optional appointment setting support
We provide the systems, tools, and execution, while outcomes depend on multiple external factors.
2. CLIENT RESPONSIBILITIES
You agree to:
Provide accurate and complete information
Respond to leads and communications promptly
Maintain professional conduct with prospects
Comply with all relevant platform rules (e.g. LinkedIn, Facebook)
Notify us immediately of any account warnings, restrictions, or issues
Failure to fulfil these responsibilities may impact performance and does not entitle you to a refund or guarantee claim.
3. PLATFORM AND THIRD-PARTY DISCLAIMER
You acknowledge:
We do not control third-party platforms
Platform rules, limits, and algorithms may change
Accounts may be restricted or suspended
DSA Capital Ltd is not liable for:
Account bans or restrictions
Platform changes affecting performance
Third-party interruptions
4. PAYMENT TERMS
All fees are payable in advance unless otherwise agreed
Payment plans must be completed in fullMissed payments may result in suspension of service
We may use third-party payment providers including Stripe and PayPal
5. REFUND POLICY
Due to the nature of digital services and immediate allocation of resources:
All payments are non-refundable once service delivery has commenced
No refunds will be provided for:Lack of results
Change of mind
Failure to engage
External platform issues
Cooling-Off Period (UK Consumers Only)
A 14-day cooling-off period applies only if:
No work has commenced
No systems or outreach has been initiated
If you request or allow work to begin within this period, you waive your right to cancel.
6. SERVICE DELIVERY
Timelines are estimates, not guarantees
Campaigns require testing and optimisation
Outreach volume depends on platform limits
We may adjust strategy and delivery methods as needed
7. PERFORMANCE GUARANTEE
7.1 Overview
Subject to the conditions set out in this clause, if the Client does not recover an amount equal to the total fees paid to the Company within twelve (12) months from the Service start date (the “Guarantee Period”), the Company shall continue to provide the Service at no additional cost until such time as the Client has recovered an amount equal to the fees paid.
This guarantee applies only to fees paid to DSA Capital Ltd and excludes all third-party costs.
7.2 Definition of Recovery
“Recovery” means revenue actually received by the Client and directly attributable to leads, appointments, or clients generated through the Service, as reasonably determined by the Company based on available evidence (including CRM records, communications, and sales data).
7.3 Eligibility Conditions
This guarantee shall only apply where the Client has, throughout the Guarantee Period:
Actively engaged with the Service in good faith
Responded to leads and communications in a timely manner
Attended scheduled calls and/or appointments where required
Followed the Company’s reasonable advice, strategies, and recommendations
Maintained the operational ability to deliver their services
Not materially altered their offer, pricing, or sales process without prior consultation
Failure to meet any of the above conditions will render the guarantee void.
7.4 Exclusions
The guarantee shall not apply where:
The Client fails to follow up with leads or opportunities
The Client is unable or unwilling to close sales
The Client’s offer is uncompetitive, unsuitable, or misrepresented
External factors outside the Company’s control impact performance
The Client suspends, pauses, or disengages from the Service
Payment obligations are not met in full
7.5 Free Service Continuation
Where the guarantee is validly triggered:
The Company will continue to provide the Service at no additional cost
The scope of service will remain at the Company’s standard offering level at that time
The Company may modify delivery methods, channels, or strategies as reasonably required
7.6 Claim Process
To invoke the guarantee, the Client must:
Submit a written request within thirty (30) days of the end of the Guarantee Period
Provide sufficient evidence of revenue and attribution
Provide access to relevant data required for assessment
Failure to submit a claim within this timeframe will result in the guarantee being deemed waived.
7.7 Limitation
This guarantee:Is non-transferable and applies only to the original Client
Cannot be combined with any other offer or promotion
Does not entitle the Client to any refund
The Client’s sole remedy is continued service under this clause.
8. INTELLECTUAL PROPERTY
All systems, scripts, frameworks, and materials remain the property of DSA Capital Ltd.
You may not:
Copy or reproduce
Resell or redistribute
Use for competing services
9. LIMITATION OF LIABILITY
To the fullest extent permitted by law:
DSA Capital Ltd is not liable for:
Loss of profit, revenue, or business
Indirect or consequential losses
Platform-related disruptions
Total liability is limited to the amount paid.
10. TERMINATION
We may suspend or terminate services if:Terms are breachedBehaviour is abusivePayments are missedNo refunds will be issued in such cases.
11. CONFIDENTIALITY
Both parties agree to keep all confidential information private and not disclose proprietary systems or business details.
12. NON-DISPARAGEMENT
You agree not to make false or misleading statements about DSA Capital Ltd or its services.
13. CASE STUDY & MARKETING USAGE
We may use anonymised data and results for marketing unless you request otherwise in writing.
14. NO GUARANTEES OR INCOME CLAIMS
Except as expressly set out in Clause 7 (Performance Guarantee), we make no guarantees regarding:
Revenue or income
Number of leads or clients
Conversion rates or outcomes
Results depend on factors including:
Your offer and pricing
Market conditions
Sales execution
Platform performance
Any examples or case studies are illustrative only and not guarantees.
15. AMENDMENTS
We may update these Terms at any time. Continued use of the Service constitutes acceptance.
16. GOVERNING LAW
These Terms are governed by the laws of England and Wales.
17. CONTACT
DSA Capital Ltd